The way that computer science education is promoted to primary school-aged children can make all the difference. NewTechKids learned this lesson during our latest round of after-school computer science bootcamps which ran from January - March 2017. Previously, we had marketed our bootcamps as 'Discover Computer Science' or 'Explore Computer Science' and listed all of the wonderful computer science concepts that children would learn about: loops, algorithms, if-else statements, sequences, Boolean data, etc. This may have been great marketing to reassure parents

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